Customer Success Journey Map PowerPoint Template

What is customer success?

Customer Success is a business method that aims to increase the chance of the customer reaching their wanted preferred outcomes while using your service or product. Customer Success's main goal is not to bring new customers but to keep the existing ones happy and successful thus improving customer lifetime value (CLTV) for the company. An effective Customer Success strategy usually results in inspiring customer loyalty and retention, decreased customer churn, and increased renewal sales and revenue.

Why is customer success so important?

The growth of SaaS and subscription-based business models leads to the necessity of the existence of customer success as more and more companies are switching to subscription models instead of one tome deals, and in this model, products need to prove their value before every renewal to help customers continually see value and success with the product you offer while there’s always another competitor that may deliver something better.

Renewal and contract cycle aren’t the only necessity of Customer Success, because it's very important to guarantee that your customers are successfully using your product or service, as the number says there is one customer who contacts customer support for a problem with the product while 26 customers don’t and research shows that 91% of those who don't complain simply churn. so, your business is most likely going to lose those customers if you don’t manage to make them successfully use your product.

However, managing the customer success process isn’t easy. You should know when your customer success team gets involved with your customers, what are their responsibilities? How do they get access to the data that they need from support, engineering, and sales? All these questions can be answered in one PowerPoint presentation using this magnificent Customer Success Journey Map PowerPoint Template that contains 18 slides covering it all!

Google Sides and Keynote version is available

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